Saturday, February 27, 2010

CMYK Alphabets from Elaine Kim

CMYK Alphabet is a typographic experiment, a set of 26 sans-serif uppercase letterforms on a grid of 5x5 inch. Each letter is hand embroidered using a combination of two overlapping CMYK colours. The colours are halftoned at 90 and 45 degrees and these low resolution screens are turned into handmade cross-stitch embroidery.

From Dan Croak

Standard & Helvetica

Thursday, February 11, 2010

Updated Assignement for this this week!

Due Wednesday February 17th:
Continue to refine your design. Feel free to email me if you'd like for feedback.
For next week, bring in your developed typographic solution and the printout of your quotation. Make sure you consider how you might set the type in an interesting and integrated way. We will be looking at some inspiration next week, and have time to work on the design of your quote in class as well.

Final due Wednesday February 24th:
Adjust design in relation to feedback from our February 10th class critique, and mount your final design (both the portrait and the quotation) as noted below.

Specifications:
1 Size: 11 x 17” vertical preferred; black typographic forms on a white background.

2 Media: You can generate the letterforms or texts on the computer, cut them from magazines, or hand-draw them. You can create your collage by hand or on the computer.

3 Final Project: Please print the final version of the portrait and your quote, and mount it on 16 x 20” black board.

Final project due Wednesday, February 24th.

Introduction to Typography

Typography is a field of graphic design used to give voice to the printed word. This introductory course will lead to the knowledge of creating and organizing letters, words, sentences, and paragraphs to visually communicate an idea, and aims to help develop your creative processes in new and powerful ways. Topics include the anatomy of letterforms, type history and classification systems, how to choose type, legibility, readability, and the expressive qualities of type. There will be discussions and critiques, slide show lectures, and demonstrations, as well as hands-on problem-solving exercises and assignments. While this is not a software-based course, there will be frequent use of Macintosh computers. Open to beginner and intermediate graphic designers or individuals developing their professional skills in visual communications.

Objectives:
To discover and utilize the expressive qualities of typography.
To learn basic typographic terms and their meaning.
Become familiar with the structural qualities of typefaces.
To learn the measuring units associated with type.
To learn the basic typeface classifications.
To explore ways of creating contrasting typographic voices.
To to see and understand typography as “visible language.”